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Snaffling Pig

Working with a successful Dragons Den business

Monday 30 January, 2017

The Snaffling Pig Company has been a wonderfully supportive Host Company to some of our apprentices and they are currently recruiting again. To help expand their business they ventured into the Dragons Den.

Snaffling Pig Director, Udhi Silva told us their story......

As a result of the Dragons Den our business has doubled in size and led to some extremely exciting ventures including a very unique range of new products to support the brand.

Deciding whether to go on the show was a big call. It is 100% real in terms of the pitch/business element, so if it goes badly you are in for a rough ride. We are also aware we’re not everyone’s cup of tea, and when you pop your head up above the parapet you are there to be shot at.

So, we knew it was a risk. But, when you’ve set out ‘to take the humble but awesome pork crackling to places it’s never been before’, then the Den is an enticing place and we decided to go for it. He who dares and all that.

Getting Nick onboard turbo charged what we’ve spent the last 2 years building. We are so delighted to have his input and experience. We know the appearance means nothing in terms of guarantees, but it’s one hell of a motivator - we are going to continue to give this all we’ve got. TBH, we reckon that’s the only way to do things.

We launched a Pork Crackling advent calendar which sold out within 2 weeks which also featured on ITV’s This Morning Show. We have received forward orders from Debenhams, John Lewis and Not on the High street for this year. We are also launching a salad topping pork based product and there are plans for some exciting new formats and flavours.

Having a Dragon on board has opened up doors who will support the brand to launch the product into High street retailers and large Supermarkets. Plans are forever evolving and this year the brand is seeking to go global. The team has grown from 4 to 9 in the space of a year and we are looking for people with a positive attitude to working hard with a view for developing their careers with the PIG as we grow!

To apply to be a Warehouse Operative Apprentice with SEAC working at The Snaffling Pig please visit our Jobsboard


PLEASE NOTE: Applications for this apprenticeship close soon so if the vacancy is no longer on our jobsboard then the opportunities are no longer available.